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Welcome to Coppola Rewards

Coppola Rewards logo

For the first time, The Family Coppola unites all core brands
to create distinct new rewards program that celebrates living life to the fullest

Today, The Family Coppola reveals the ultimate rewards program that brings together quality wine and culinary exploration, luxury resorts and adventure, and other lifestyle experiences. Coppola Rewards will immerse its fans into one celebrated brand lifestyle reinforcing endless enjoyment that The Family Coppola products and experiences have delivered for decades. This unique opportunity allows people to earn points to redeem for various rewards and access a custom curated list of exclusive experiences and items authentic to the company’s roots. Only the passion and imagination of Francis Ford Coppola, entrepreneur, screenwriter and six-time Academy Award winning director, could create the diverse business that it is today, with The Family Coppola representing specialties in wine, food, resorts, film and adventure.

“We know our customers and personalization is a fundamental aspect of our new rewards program–it’s very responsive to what consumers want regardless of how and where people choose to shop for our wines, whether in store, at restaurants or online,” says Jennifer Leitman, EVP of Marketing, The Family Coppola. “We also know how important experiences are to our fans. By giving away once-in-a-lifetime opportunities like a trip to the 2019 Sundance Film Festival® and thousands of rewards across our entire portfolio, we hope more people will explore all The Family Coppola has to offer.”

Coppola Rewards will invite more brand affinity not only through experiences, but also education and service. Some initial earnings could include a digital wine pairing guide or recipe book, or the ability to connect with an award-winning Francis Coppola Winery winemaker. The program launches with select rewards and will continue to roll out other special offers, like exclusive branded merchandise and partner rewards, to evoke an element of discovery.

Anyone can easily sign up for free at and use code REWARDS to immediately earn 20 bonus points. As part of the simple registration process, Coppola Rewards members can customize a profile, upload receipts for wine purchases and track points. Members will learn there are several ways to earn points, one is by purchasing at retail, online, through Francis Coppola Wine Family club participation, Virginia Dare Winery Lost Colony Society wine club or at either of the winery properties. In addition to receiving exclusive access, Coppola Rewards members enjoy several benefits, including no membership fees and a monthly e-newsletter bringing announcements and offers. The program runs all year and members will receive special perks during key time periods as they support The Family Coppola wine brands, including Francis Coppola Diamond Collection, Coppola Directors and Director’s Cut and Sofia.

Connect with The Family Coppola online through its website, blog and video content. Fans can also enjoy The Family Coppola brands while visiting the Francis Ford Coppola Winery and RUSTIC, Francis’ Favorites restaurant in Sonoma County, California, or at the legendary Café Zoetrope restaurant in San Francisco. Other Coppola-owned brands include Mammarella Foods and Great Women Spirits. Coppola Hideaway experiences include Blancaneaux Lodge, Turtle Inn and Coral Caye in Belize, La Lancha in Guatemala, Palazzo Margherita in Italy, and Jardin Escondido in Argentina. 

To learn more about Coppola Rewards visit including Terms of Service and Frequently Asked Questions.  Check out the Store Locator to learn where to buy The Family Coppola wine brands near you or visit us online.